Goodricke's Darjeeling tea

Brief: Create a high-end premium (Darjeeling) tea brand through labelling and packaging,
which will be sold through fine retail stores like Harrod’s and Harvey Nichols in London.
Darjeeling is known as the ‘champagne of the tea world’. It has a delicate flavour and quality
which sets it apart from other teas, giving it a stature rather like fine wine.